A prescription for organizations taking on digital transformation
We are in the midst of the era of digital disruption. If you’ve scanned the covers of any tech business journals published in the last couple of years, you’ve undoubtedly seen “Digital Transformation” become a recurring theme. As expected, this nebulous term has a hundred different meanings from a hundred different sources, but they all converge on the same uncontroversial trends: Societies worldwide are hyper-connected, data is growing exponentially, and technology is changing the way we work, live and play. Digital transformation, as it turns out, is as much a market dynamic – something that is happening all around us – as it is something organizations need to undertake, and this second lens is what I’ll focus on for the rest of this blog.