BrandPost: Running Down the Cloud Dream

When dealing day-to-day with clients regarding cloud initiatives, KPMG Director Corey Jacobson says he sees some that  “chase the value” of cloud — that is, run after their dream of a successful transition to cloud technology without a smooth, well-thought-out strategy.

“They often approach it with a siloed mindset or a fragmented manner,” he explains.  The  business unit might buy a SaaS service, for example, or the infrastructure team might start migrating components to the cloud. But progress isn’t properly tracked and it is unclear whether value was gained overall. “They may promise more effectiveness and efficiency, but don’t really measure it,” he says. 

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