Tuesday’s congressional vote to repeal U.S. restrictions on broadband providers doesn’t mean that online privacy is dead. Consumers will just have to pay for it.
The coming repeal, which President Trump is expected to sign into law, paves a clearer path for broadband providers to sell customers’ internet browsing history and other online data, without their consent.
Privacy advocates are worried. Imagine corporate giants snooping on your internet activities, and then bombarding your PC, phone and TV with targeted ads.
However, the privacy rule rollback might have an opposite effect too. Expect broadband providers and other internet services to emerge offering online privacy protections — but at a price.