We Need Better iTunes Podcast Data

I really wish iTunes gave better (or any statistics) statistics on podcast interaction.

Here’s the view for my podcast on iTunes for the last four episodes.

And here’s the same four episodes within my own software, which is probably giving dramatically incorrect numbers.

The most obvious discrepancy is that the latest episode, No. 68, is showing as maxed out in iTunes, whereas episode No. 64 only has half a bar, while in my podcast management software it’s the opposite. There I have around double the downloads for 64 that I do for 68.

Anyone out there have any insight into stats for iTunes podcasts?

I hope Apple does something in this space soon. They’re the default podcasting leader already, and they could take a few basic steps and improve things drastically.


I do a weekly show called Unsupervised Learning, where I collect the most interesting stories in infosec, technology, and humans, and talk about why they matter. You can subscribe here.

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