Sources: Google is pushing advertisers to work with third-party resellers directly as it seeks to reduce its overheads related to advertising services (Ronan Shields/Digiday)

Ronan Shields / Digiday:
Sources: Google is pushing advertisers to work with third-party resellers directly as it seeks to reduce its overheads related to advertising services  —  Alphabet today has confirmed that it plans to cut 12,0…

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