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Paris (AFP) — Oil companies are paying popular influencers to pump their gas on social media, sparking a backlash from some climate-conscious fans for promoting planet-warming fossil fuels among young people. Young online celebrities best known for po…
Retailer apologises for error, with such advertising banned in case it discourages breastfeeding Online adverts for Boots for four infant formula products broke advertising rules designed to protect breastfeeding, the advertising watchdog has found.The…
Supermarkets, pubs and advertisers the winners as supporters prepare for match against SpainLatest Women’s World Cup newsSupermarkets, pubs and TV advertisers are preparing to enjoy a bumper weekend as football fans rush to celebrate the Women’s World …
An anonymous reader quotes a report from the New York Times: This year, BMO, a Canadian bank, was looking for Canadian adults to apply for a credit card. So the bank’s advertising agency ran a YouTube campaign using an ad-targeting system from Google t…
Experts say they are concerned by the targeting of habitual gamblers in a database discovered on Microsoft’s ad technology platform XandrGet our morning and afternoon news emails, free app or daily news podcastAn online advertising database used to tar…
Anti-gambling advocates call company ‘utterly irresponsible’ as industry lobbies to prevent total ban on betting ads in AustraliaFollow our Australia news live blog for latest updatesGet our morning and afternoon news emails, free app or daily news pod…
Independent Kylea Tink says it ‘looks like a soft drink, tastes like a soft drink and has the same name as a soft drink’Follow our Australia news live blog for latest updatesGet our morning and afternoon news emails, free app or daily news podcastThe c…
Facebook and Instagram’s parent company will stop harvesting audience data to create profiles for advertisers after regulatory rulingsFacebook and Instagram are to ask EU users for permission to show them personalised adverts, in a concession that chal…
According to CNBC, Walmart shoppers “will soon see more third-party ads on screens in Walmart self-checkout lanes and TV aisles; hear spots over the store’s radio; and be able to sample items at demo stations.” From the report: For Walmart, selling ad …
Video withdrawn but not before questions raised over competency at beleaguered utility companyThe advert for Yorkshire Water made what appeared to be Yorkshire look wonderful: beautiful, sweeping countryside and smiling, friendly local people, some in …