World of Warcraft players wrote about a fictional game element, “Glorbo,” on a subreddit for the game, trying to entice an AI bot to write an article about it. It worked:

And it…worked. Zleague auto-published a post titled “World of Warcraft Players Excited For Glorbo’s Introduction.”

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That is…all essentially nonsense. The article was left online for a while but has finally been taken down (here’s a mirror, it’s hilarious). All the authors listed as having bylines on the site are fake. It appears this entire thing is run with close to zero oversight…